What we do
We get your business set up right.
We work out what your business actually needs, then set up the right one or two things behind it. We say no to most of it on purpose.
If you only do one thing, do this one.
Not sure it is you? The 20-question check takes a few minutes, needs no email and nothing booked, and tells you whether this is the right first step or whether something else is costing you more. Take the check →
Start here
fresh start, the cheapest first step
For a lot of small businesses, the best first move is simply to look the part. fresh start is a quick brand and website refresh with no automation: a tidied logo, one consistent look, and a fast, mobile-first site you own and can edit, set up properly with business email and Google Business so your suburb finds you. It is our cheapest first step, sold with a small care plan and a yearly refresh so it stays current. It is step one. Once you look the part, we get you properly online, then wire the busywork away when you are ready.
See fresh startSix things we set up, and the one we are best at.
Most businesses need two or three of these, not six. Each one says when you need it, so you can work out which before you ask us.
01 of 06
What we are best at
Connect and automate your systems
You need this if the same job gets typed into two different apps.
The thing we are best at. We wire your tools into one system, built to your spec: point of sale into accounting, receipts captured, leads into your customer system, bookings into deposits, a missed call into a text. We connect the software. Your accountant owns the numbers. We are not a bookkeeper or tax agent.
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02
Set up your tools
You need this if the business runs on your memory, texts and sticky notes.
Choose and set up the right work and file system so the business has one home, not heads, texts and sticky notes. A lightweight setup for a sole trader, or a shared hub with roles for a team. You own the admin.
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03
Customer flow
You need this if an enquiry can go unanswered without anyone noticing.
A customer system so every enquiry lands, gets followed up and turns into a booking or a sale. The simplest one that clears the job, often inside a tool you already run.
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04
Custom AI and automation
You need this if you write the same three replies every day.
Small, useful AI helpers that save real hours: a voice note turned into a written quote, drafted replies a person sends, call summaries into your tasks. A person always approves anything customer-facing, financial or going to the books. Nothing replaces your staff.
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05
Big-picture brand and activations
You need this if you look smaller or older than you actually are.
The brand foundation and the few big moves a year: a launch, a market debut, a pop-up. Not day-to-day social. We do the strategy and concept, then hand the daily running back to you.
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06
Physical and digital outlet setup
You need this if you are opening, moving, or selling somewhere new.
Opening or refitting a shopfront? A trusted construction partner builds and fits out the space, and we set up the systems and brand behind it. We do not build the space.
Not sure which bit you need?
That is what the quote is for. We work it out with you, and tell you when you do not need the fancy version.